We are honored to have Dan Herer, son of the legendary Jack Herer and the driving force behind The Original Jack Herer brand, as the organizer of this event. Dan has dedicated himself to preserving and advancing his father’s legacy, transitioning from grassroots activism to entrepreneurship following Jack’s passing. Through the Herer Group, he oversees a vertically integrated cannabis company, emphasizing quality and scientific rigor in product development. Dan also champions his father’s vision through the Jack Herer Foundation and has expanded the brand’s reach globally through strategic partnerships, including a significant collaboration with Somai Pharmaceuticals for medical cannabis products. His mission is to ensure that all endeavors reflect his father’s teachings of truth, liberation, freedom, and justice, demonstrating that cannabis can indeed be a force for good in the world.

Prepare to be guided by Captain Hooter, a globally recognized cannabis connoisseur and professional interpener. With approximately 40 years of experience and extensive travels across four continents, Captain Hooter has developed an unparalleled expertise in cannabis evaluation. His most notable achievement is the comprehensive survey and documentation of Amsterdam’s coffeeshop scene, culminating in his book “Captain Hooter’s Connoisseur’s Guide to the Amsterdam Coffeeshops.” A Certified Interpener, he brings a unique blend of scientific rigor and artistic vision to understanding and appreciating cannabis, a passion he now shares through his captivating art and engaging media content.

We’re excited to feature Soma, the visionary founder of Soma Sacred Seeds and a true pioneer in cannabis genetics. With a life dedicated to the sacred plant, Soma’s journey began with a transformative experience in his youth, leading him to embrace a path of natural cultivation and consciousness. Over decades, he has meticulously bred award-winning strains like NYC Diesel, Amnesia Haze, and Lavender, earning him a place in the Breeders Hall of Fame. Soma is a passionate advocate for organic, eco-friendly growing practices and views cannabis as a holistic sacrament and medicine. His work continues to inspire a global community dedicated to the plant’s potential.

We’re thrilled to welcome Ken Estes, the legendary breeder behind the iconic Grand Daddy Purp (GDP) strain. After a life-altering accident in 1976, Ken discovered the profound therapeutic benefits of cannabis, transforming his own health and dedicating his life to medical advocacy and breeding. With nearly 40 years of experience, Ken founded the Grand Daddy Purp Collective, prioritizing patient access and developing strains with genuine therapeutic value. His creation, GDP, has not only become a global phenomenon but also a foundational genetic in modern cannabis cultivation, earning him 14 High Times Cup titles and a lasting legacy in the industry.

Internationally renowned as “The Hash Queen,” Mila Jansen is a Dutch cannabis entrepreneur and inventor who fundamentally revolutionized modern hashish production and extraction. Her groundbreaking innovations, including the world’s first mechanical dry-sifting machine (the Pollinator) and the Ice-O-Lator cold-water extraction system, have shaped the contemporary hash industry. Through her company (The Pollinator Company), she has distributed industry-standard equipment globally for over three decades. Mila also founded Dab-A-Doo, the world’s first professional cannabis concentrate competition. A recipient of multiple lifetime achievement awards and recognized as one of the most influential female figures in global cannabis culture, Mila’s legacy continues to inspire many young hash makers who are trying to make a name for themselves in today’s industry.